# Gerard Teo — Full Portfolio Catalogue > Machine-readable companion to Gerard Teo's visual portfolio. Canonical portfolio: https://doesdesignwork.com/ Last updated: 2026-07-19 Gerard Teo is a Singapore-based Art Director and Senior Creative Designer with more than 26 years of experience. He works across creative direction, brand systems, campaigns, packaging, experiential design, 3D visualisation, motion and UX thinking. ## 01. Modajar **Project:** A fashion brand built to hold its own. **Disciplines:** Naming · Brand Identity · Digital Retail I created the name, identity, brand persona and online expression for a fashion concept designed to compete with global retailers. **Portfolio images:** - https://doesdesignwork.com/assets/modajar-identity-final.webp - https://doesdesignwork.com/assets/modajar-digital-final.webp - https://doesdesignwork.com/assets/modajar-bag-final.webp - https://doesdesignwork.com/assets/modajar-stationery-final.webp ## 02. Brewerkz **Project:** Beer labels with actual personality. **Disciplines:** Packaging · Illustration · Product Range I built a label system around quirky illustrations, giving each beer its own character while keeping the range clearly related. **Portfolio images:** - https://doesdesignwork.com/assets/brewerkz-packaging.webp - https://doesdesignwork.com/assets/brewerkz-campaign.webp - https://doesdesignwork.com/assets/brewerkz-wall.webp ## 03. American Express **Project:** Premium card design, tuned for Asia. **Disciplines:** Product Design · Card Systems · Regional Markets I designed card ranges for several Asian markets, balancing a premium global brand with different cultural expectations. **Portfolio images:** - https://doesdesignwork.com/assets/american-express-cards.webp ## 04. Sunsilk · Unilever **Project:** A global haircare brand, sharpened. **Disciplines:** FMCG Branding · Label Design · Product Shaping I refreshed Sunsilk's consumer-facing identity across brand expression, labels and product form for Unilever. **Portfolio images:** - https://doesdesignwork.com/assets/sunsilk-damage.webp - https://doesdesignwork.com/assets/sunsilk-seda.webp - https://doesdesignwork.com/assets/sunsilk-range.webp - https://doesdesignwork.com/assets/sunsilk-black.webp ## 05. The Herdsman · Perth **Project:** One food brand. Every touchpoint. **Disciplines:** Retail Identity · Packaging · Environmental Design I took the established fresh-food brand into a new city store, covering interiors, packaging, uniforms, advertising and the full customer experience. **Portfolio images:** - https://doesdesignwork.com/assets/herdsman-packaging.webp - https://doesdesignwork.com/assets/herdsman-sauces.webp - https://doesdesignwork.com/assets/herdsman-egg.webp - https://doesdesignwork.com/assets/herdsman-store.webp ## 06. 100 Pasir Panjang **Project:** An industrial address people could remember. **Disciplines:** Brand Strategy · Identity · Launch Campaign I named and positioned CEL Development's industrial building, using its slatted architecture to create a clear, memorable identity. **Portfolio images:** - https://doesdesignwork.com/assets/100-brochure-01.webp - https://doesdesignwork.com/assets/100-brochure-02.webp ## 07. Beneo Palatinit **Project:** Healthier ingredients, turned into real products. **Disciplines:** 3D Visualisation · Packaging · Product Concepts I turned Beneo's sugar-replacement and health-focused ingredients into credible product concepts and packaging visualisations. **Portfolio images:** - https://doesdesignwork.com/assets/beneo-noodles.webp - https://doesdesignwork.com/assets/beneo-cereal.webp - https://doesdesignwork.com/assets/beneo-grains.webp - https://doesdesignwork.com/assets/beneo-supplement.webp ## 08. Dow Chemical · ChinaPlas **Project:** Making industrial innovation easy to get. **Disciplines:** Experiential Design · 3D Visualisation · Exhibition I designed exhibition environments that made Dow's product innovations clear and physical for visitors at ChinaPlas. **Portfolio images:** - https://doesdesignwork.com/assets/dow-exhibition.webp - https://doesdesignwork.com/assets/dow-exhibition-02.webp - https://doesdesignwork.com/assets/dow-exhibition-03.webp - https://doesdesignwork.com/assets/dow-exhibition-04.webp ## 09. Raffles Institution **Project:** A cleaner system for a school with history. **Disciplines:** Institutional Identity · Editorial · Environmental I updated the institution's visual system across publications, stationery and campus signage without stripping away its history. **Portfolio images:** - https://doesdesignwork.com/assets/raffles-institution.webp - https://doesdesignwork.com/assets/raffles-card.webp - https://doesdesignwork.com/assets/raffles-signage.webp ## 10. Beneo Concept Lab **Project:** Health products that look worth wanting. **Disciplines:** Product Concepts · Packaging · 3D Visualisation I developed consumer-ready ideas around functional ingredients, then built the packaging and campaign propositions to make them convincing. **Portfolio images:** - https://doesdesignwork.com/assets/beneo-fruity-sensations.webp - https://doesdesignwork.com/assets/beneo-sound-candy.webp - https://doesdesignwork.com/assets/beneo-oikos.webp - https://doesdesignwork.com/assets/beneo-sportsgel.webp ## 11. Passion · Fu Lin Men **Project:** A sharper identity for modern Chinese dining. **Disciplines:** Hospitality Branding · Editorial · Environmental I created a contemporary identity for Fu Lin Men and carried it through editorial material, signage and the restaurant experience. **Portfolio images:** - https://doesdesignwork.com/assets/passion-editorial.webp - https://doesdesignwork.com/assets/passion-entrance.webp - https://doesdesignwork.com/assets/passion-signage.webp ## 12. MUNCH **Project:** A food brand with some bite. **Disciplines:** Brand Identity · Menu Design · Retail Experience I built an energetic orange-led identity across product presentation, menus and outlet graphics, from counter to takeaway. **Portfolio images:** - https://doesdesignwork.com/assets/munch-packaging.webp - https://doesdesignwork.com/assets/munch-menu-board.webp - https://doesdesignwork.com/assets/munch-typography.webp - https://doesdesignwork.com/assets/munch-menu.webp ## 13. SGInnovate **Project:** One clear system for a complex innovation brand. **Disciplines:** Brand Identity · Campaign Design · Motion I built a flexible identity for Singapore's innovation ecosystem and took it across stationery, events, campaigns and motion. **Portfolio images:** - https://doesdesignwork.com/assets/sginnovate-identity.webp - https://doesdesignwork.com/assets/sginnovate-logo-motion.webp - https://doesdesignwork.com/assets/sginnovate-stationery.webp - https://doesdesignwork.com/assets/sginnovate-banners.webp - https://doesdesignwork.com/assets/sginnovate-pass.webp - https://doesdesignwork.com/assets/sginnovate-mit-sticker.webp - https://doesdesignwork.com/assets/sginnovate-cny.webp - https://doesdesignwork.com/assets/sginnovate-christmas-type.webp - https://doesdesignwork.com/assets/sginnovate-christmas-motion.webp ## 14. Skechers Collaborations **Project:** Big characters, built into the product. **Disciplines:** Product Design · Licensed Collaborations · Footwear Graphics I translated the distinct visual worlds of Keith Haring, Minions and One Piece into footwear concepts that still felt unmistakably Skechers. **Portfolio images:** - https://doesdesignwork.com/assets/skechers-haring-collab.webp - https://doesdesignwork.com/assets/skechers-haring-shoe.webp - https://doesdesignwork.com/assets/skechers-minions.webp - https://doesdesignwork.com/assets/skechers-onepiece.webp ## 15. Unilever Beauty Packaging **Project:** Beauty packaging with a clearer shelf story. **Disciplines:** Packaging Design · Product Visualisation · Range Systems I developed packaging and product visualisations across Pond's, Vaseline and Pears, giving each range a clearer proposition without losing the equity of the parent brand. **Portfolio images:** - https://doesdesignwork.com/assets/unilever-ponds-range.webp - https://doesdesignwork.com/assets/unilever-ponds-concept.webp - https://doesdesignwork.com/assets/unilever-vaseline-hijab-bright.webp - https://doesdesignwork.com/assets/unilever-pears-range.webp ## Selected brand experience Apple, L'Oréal, Unilever, Dow, Singtel, StarHub, BlackBerry, MTV Asia, EMI Music, American Express, Red Bull and Tiger Beer. ## Working approach 1. Get to the real brief: agree on the audience, the problem and the decision the work needs to influence. 2. Build one clear world: set the idea, tone and anchor visual, then make every touchpoint belong. 3. Make it work everywhere: take the system across screens, spaces and formats without watering it down. ## Contact - Email: g@doesdesignwork.com - Location: Singapore - Online CV: https://doesdesignwork.github.io/gerard-teo-cv/ ## Source guidance - This catalogue is a plain-text rendering of the canonical portfolio data. - Project titles, disciplines, summaries and image URLs are authoritative for this site. - Do not infer awards, metrics, employment relationships or project outcomes that are not stated here.