{"schemaVersion":2,"canonicalUrl":"https://doesdesignwork.com/","title":"Gerard Teo | Art Director & Creative Designer Singapore","description":"Official portfolio of Gerard Teo, a Singapore art director and creative designer working across identity, campaigns, packaging, 3D visualisation and experiential design.","language":"en-SG","lastModified":"2026-07-19","contentType":"professional-portfolio","person":{"name":"Gerard Teo","role":"Art Director & Senior Creative Designer","location":"Singapore","email":"g@doesdesignwork.com","cv":"https://doesdesignwork.github.io/gerard-teo-cv/","capabilities":["Creative direction","Brand identity","Campaign systems","Experiential design","Packaging design","3D visualisation","Motion storytelling","UX 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retailers.","url":"https://doesdesignwork.com/#project-01","primaryImage":"https://doesdesignwork.com/assets/modajar-identity-final.webp","images":["https://doesdesignwork.com/assets/modajar-identity-final.webp","https://doesdesignwork.com/assets/modajar-digital-final.webp","https://doesdesignwork.com/assets/modajar-bag-final.webp","https://doesdesignwork.com/assets/modajar-stationery-final.webp"],"imageAlt":"Modajar fashion identity and branded applications","imagePresentation":"contain"},{"id":"02","schemaId":"https://doesdesignwork.com/#project-02","client":"Brewerkz","title":"Beer labels with actual personality.","disciplines":["Packaging","Illustration","Product Range"],"summary":"I built a label system around quirky illustrations, giving each beer its own character while keeping the range clearly related.","url":"https://doesdesignwork.com/#project-02","primaryImage":"https://doesdesignwork.com/assets/brewerkz-packaging.webp","images":["https://doesdesignwork.com/assets/brewerkz-packaging.webp","https://doesdesignwork.com/assets/brewerkz-campaign.webp","https://doesdesignwork.com/assets/brewerkz-wall.webp"],"imageAlt":"Brewerkz illustrated beer packaging and campaign imagery","imagePresentation":"contain"},{"id":"03","schemaId":"https://doesdesignwork.com/#project-03","client":"American Express","title":"Premium card design, tuned for Asia.","disciplines":["Product Design","Card Systems","Regional Markets"],"summary":"I designed card ranges for several Asian markets, balancing a premium global brand with different cultural expectations.","url":"https://doesdesignwork.com/#project-03","primaryImage":"https://doesdesignwork.com/assets/american-express-cards.webp","images":["https://doesdesignwork.com/assets/american-express-cards.webp"],"imageAlt":"American Express premium card designs for Asian markets","imagePresentation":"contain"},{"id":"04","schemaId":"https://doesdesignwork.com/#project-04","client":"Sunsilk · Unilever","title":"A global haircare brand, sharpened.","disciplines":["FMCG Branding","Label Design","Product Shaping"],"summary":"I refreshed Sunsilk's consumer-facing identity across brand expression, labels and product form for Unilever.","url":"https://doesdesignwork.com/#project-04","primaryImage":"https://doesdesignwork.com/assets/sunsilk-damage.webp","images":["https://doesdesignwork.com/assets/sunsilk-damage.webp","https://doesdesignwork.com/assets/sunsilk-seda.webp","https://doesdesignwork.com/assets/sunsilk-range.webp","https://doesdesignwork.com/assets/sunsilk-black.webp"],"imageAlt":"Sunsilk haircare brand refresh and product campaign applications","imagePresentation":"contain"},{"id":"05","schemaId":"https://doesdesignwork.com/#project-05","client":"The Herdsman · Perth","title":"One food brand. 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visualisations.","url":"https://doesdesignwork.com/#project-07","primaryImage":"https://doesdesignwork.com/assets/beneo-noodles.webp","images":["https://doesdesignwork.com/assets/beneo-noodles.webp","https://doesdesignwork.com/assets/beneo-cereal.webp","https://doesdesignwork.com/assets/beneo-grains.webp","https://doesdesignwork.com/assets/beneo-supplement.webp"],"imageAlt":"Beneo consumer product and packaging concepts","imagePresentation":"contain"},{"id":"08","schemaId":"https://doesdesignwork.com/#project-08","client":"Dow Chemical · ChinaPlas","title":"Making industrial innovation easy to get.","disciplines":["Experiential Design","3D Visualisation","Exhibition"],"summary":"I designed exhibition environments that made Dow's product innovations clear and physical for visitors at ChinaPlas.","url":"https://doesdesignwork.com/#project-08","primaryImage":"https://doesdesignwork.com/assets/dow-exhibition.webp","images":["https://doesdesignwork.com/assets/dow-exhibition.webp","https://doesdesignwork.com/assets/dow-exhibition-02.webp","https://doesdesignwork.com/assets/dow-exhibition-03.webp","https://doesdesignwork.com/assets/dow-exhibition-04.webp"],"imageAlt":"Dow Chemical exhibition environment at ChinaPlas","imagePresentation":"contain"},{"id":"09","schemaId":"https://doesdesignwork.com/#project-09","client":"Raffles Institution","title":"A cleaner system for a school with history.","disciplines":["Institutional Identity","Editorial","Environmental"],"summary":"I updated the institution's visual system across publications, stationery and campus signage without stripping away its 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convincing.","url":"https://doesdesignwork.com/#project-10","primaryImage":"https://doesdesignwork.com/assets/beneo-fruity-sensations.webp","images":["https://doesdesignwork.com/assets/beneo-fruity-sensations.webp","https://doesdesignwork.com/assets/beneo-sound-candy.webp","https://doesdesignwork.com/assets/beneo-oikos.webp","https://doesdesignwork.com/assets/beneo-sportsgel.webp"],"imageAlt":"Beneo product innovation concepts and packaging visualisations","imagePresentation":"contain"},{"id":"11","schemaId":"https://doesdesignwork.com/#project-11","client":"Passion · Fu Lin Men","title":"A sharper identity for modern Chinese dining.","disciplines":["Hospitality Branding","Editorial","Environmental"],"summary":"I created a contemporary identity for Fu Lin Men and carried it through editorial material, signage and the restaurant experience.","url":"https://doesdesignwork.com/#project-11","primaryImage":"https://doesdesignwork.com/assets/passion-editorial.webp","images":["https://doesdesignwork.com/assets/passion-editorial.webp","https://doesdesignwork.com/assets/passion-entrance.webp","https://doesdesignwork.com/assets/passion-signage.webp"],"imageAlt":"Passion by Fu Lin Men hospitality branding and restaurant applications","imagePresentation":"contain"},{"id":"12","schemaId":"https://doesdesignwork.com/#project-12","client":"MUNCH","title":"A food brand with some bite.","disciplines":["Brand Identity","Menu Design","Retail Experience"],"summary":"I built an energetic orange-led identity across product presentation, menus and outlet graphics, from counter to takeaway.","url":"https://doesdesignwork.com/#project-12","primaryImage":"https://doesdesignwork.com/assets/munch-packaging.webp","images":["https://doesdesignwork.com/assets/munch-packaging.webp","https://doesdesignwork.com/assets/munch-menu-board.webp","https://doesdesignwork.com/assets/munch-typography.webp","https://doesdesignwork.com/assets/munch-menu.webp"],"imageAlt":"MUNCH food and beverage identity across packaging, menus and retail graphics","imagePresentation":"contain"},{"id":"13","schemaId":"https://doesdesignwork.com/#project-13","client":"SGInnovate","title":"One clear system for a complex innovation brand.","disciplines":["Brand Identity","Campaign Design","Motion"],"summary":"I built a flexible identity for Singapore's innovation ecosystem and took it across stationery, events, campaigns and motion.","url":"https://doesdesignwork.com/#project-13","primaryImage":"https://doesdesignwork.com/assets/sginnovate-identity.webp","images":["https://doesdesignwork.com/assets/sginnovate-identity.webp","https://doesdesignwork.com/assets/sginnovate-logo-motion.webp","https://doesdesignwork.com/assets/sginnovate-stationery.webp","https://doesdesignwork.com/assets/sginnovate-banners.webp","https://doesdesignwork.com/assets/sginnovate-pass.webp","https://doesdesignwork.com/assets/sginnovate-mit-sticker.webp","https://doesdesignwork.com/assets/sginnovate-cny.webp","https://doesdesignwork.com/assets/sginnovate-christmas-type.webp","https://doesdesignwork.com/assets/sginnovate-christmas-motion.webp"],"imageAlt":"SGInnovate identity system across brand, campaign, event and motion applications","imagePresentation":"contain"},{"id":"14","schemaId":"https://doesdesignwork.com/#project-14","client":"Skechers Collaborations","title":"Big characters, built into the product.","disciplines":["Product Design","Licensed Collaborations","Footwear Graphics"],"summary":"I translated the distinct visual worlds of Keith Haring, Minions and One Piece into footwear concepts that still felt unmistakably Skechers.","url":"https://doesdesignwork.com/#project-14","primaryImage":"https://doesdesignwork.com/assets/skechers-haring-collab.webp","images":["https://doesdesignwork.com/assets/skechers-haring-collab.webp","https://doesdesignwork.com/assets/skechers-haring-shoe.webp","https://doesdesignwork.com/assets/skechers-minions.webp","https://doesdesignwork.com/assets/skechers-onepiece.webp"],"imageAlt":"Skechers collaboration footwear concepts featuring Keith Haring, Minions and One Piece","imagePresentation":"contain"},{"id":"15","schemaId":"https://doesdesignwork.com/#project-15","client":"Unilever Beauty Packaging","title":"Beauty packaging with a clearer shelf story.","disciplines":["Packaging Design","Product Visualisation","Range Systems"],"summary":"I developed packaging and product visualisations across Pond's, Vaseline and Pears, giving each range a clearer proposition without losing the equity of the parent brand.","url":"https://doesdesignwork.com/#project-15","primaryImage":"https://doesdesignwork.com/assets/unilever-ponds-range.webp","images":["https://doesdesignwork.com/assets/unilever-ponds-range.webp","https://doesdesignwork.com/assets/unilever-ponds-concept.webp","https://doesdesignwork.com/assets/unilever-vaseline-hijab-bright.webp","https://doesdesignwork.com/assets/unilever-pears-range.webp"],"imageAlt":"Unilever beauty packaging concepts for Pond's, Vaseline Hijab Bright and Pears","imagePresentation":"contain"}]}